Fellow and Sr. Manager, McKinsey Global Institute
I lead strategy and transformation projects powered by AI and technology, with a focus on the human side: helping people build new skills, adopt new ways of working, and navigate change. I also study how AI reshapes work and the economy, and how to turn that change into better opportunities.
I lead research on technology and the future of work, examining how AI and robotics change jobs, skills, and productivity. My work explores the pathways that can help people move into growing occupations and how organizations can support those transitions.
I have led AI strategy and product delivery for large organizations, coordinating design, data, and engineering teams from roadmap to deployment. Projects have included customer-experience models, enterprise GenAI assistants, credit-risk analytics, and commercial transformation. Alongside the technology, I focus on employee training, adoption, and new ways of working.
Board member
Board member of a network of 6,500+ members, helping shape its 2027 strategy, digital initiatives, and international reach. Deusto Business School traces its roots to La Comercial, founded in 1916 as Spain’s first business school.
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Head of Project Portfolio
At Madrid Futuro, I led a portfolio of public-private initiatives from inception through delivery, spanning urban innovation, housing, tourism, solar energy, and skills.
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Geospatial AI & environmental monitoring
I co-founded a project applying geospatial AI to air-quality monitoring: using satellite data to identify polluted areas and help decide where ground sensors should go.
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Cofounder
I co-founded TEDxUDeusto, helping secure the license and funding, build the team, and bring speakers and live performances to the Deusto community.
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Research & scholarship
A scholarship and research experience through Ruta Quetzal, combining field learning, cultural exchange, and travel in Panama and Europe.
About this projectI hold degrees in Industrial Technology Engineering and Business Administration from the University of Deusto.
Biographies and a portrait for introductions and event materials.
Diego Castresana is a Fellow and Sr. Manager at the McKinsey Global Institute, based in San Francisco. He leads AI and technology strategy and transformation projects, focusing on people, skills, and new ways of working. He also researches how AI and robotics change jobs, productivity, and professional opportunities. He is a coauthor of Workforce in motion and Agents, robots, and us. His background includes applied AI at McKinsey, economic-development initiatives at Madrid Futuro, and university research on air quality. He holds degrees in Industrial Technology Engineering and Business Administration from the University of Deusto.
Diego Castresana is a Fellow and Sr. Manager at the McKinsey Global Institute, based in San Francisco. He leads AI and technology strategy and transformation projects, focusing on people, skills, and new ways of working. He also researches how AI and robotics change jobs, productivity, and professional opportunities. He is a coauthor of Workforce in motion and Agents, robots, and us. His background includes applied AI at McKinsey, economic-development initiatives at Madrid Futuro, and university research on air quality. He holds degrees in Industrial Technology Engineering and Business Administration from the University of Deusto.
I have led AI strategy and product delivery for large organizations, coordinating design, data, and engineering teams from roadmap to deployment. Projects have included customer-experience models, enterprise GenAI assistants, credit-risk analytics, and commercial transformation. Alongside the technology, I focus on employee training, adoption, and new ways of working.
I led job-creation and economic-development initiatives as part of an alliance of 100 organizations supporting Madrid’s recovery from the pandemic, with work across mobility, renewables, education, and healthcare.
I co-founded a project applying geospatial AI to air-quality monitoring: using satellite data to identify polluted areas and help decide where ground sensors should go.
Member of the Deusto Business Alumni board, supporting connections across the university’s alumni community.
I co-founded TEDxUDeusto, an independently organized TEDx event bringing ideas, conversation, and live performances to the Deusto community.
